Editor of Latitudes and Attitudes Seafaring Magazine, Bob Bitchin, talked about his experience with WSIROI in his column in the September 2009 issue:
"...(Ron Adelman) put his team to work, and the next thing I know I have a Facebook page, I am Tweeting on Twitter regularly, and am on a bunch of other networking sites.
"Hey! It worked! Our traffic ratings have jumped through the roof, and we are now poisoning hundreds of thousands of minds. How kewl is that?!"
Read more about the sailing lifestyle in Latitudes and Attitudes Seafaring Magazine online. Check out their full social media campaign on Facebook, Twitter, YouTube, iTunes, and the Latitudes and Attitudes blog.